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Author: Admin

Birmingham's most successful marketing agency Smarktivity is led by serial entrepreneur and successful business owner, Matt Wassall. The Managing Director has recently been championing the importance of coaching others in your image, with the scope to 'replicate yourself with someone able to completely handle the role as well as yourself.'

In light of a recent article by Forbes magazine, Managing Director of Smarktivity Matt Wassall was shocked to hear that up to 55% of sales representatives lack basic sales skills. As a business owner that puts a large percentage of time and effort into the development of ambassadors at the firm, he was eager to explore what SMEs can do to reduce this statistic.

'The biggest lesson the business has taught me was that you need to take massive action and responsibility before seeing results and growth,' declares Matt Wassall, Managing Director of Smarktivity. The business owner has long explored the benefits and necessity of taking action in the corporate world and is keen to delve into his belief behind this.

“The biggest lesson the business has taught me was that you need to take massive action and responsibility before seeing results and growth,” declares Matt Wassall, Managing Director of Smarktivity. Musings by the entrepreneur are the foundations behind Smarktivity’s latest statement on the importance of authenticity in leadership.

Smarktivity has recently seen one of their most promising contractors graduate their business development programme and start on the journey of opening their own business within the sales and marketing sector. As a result, the firm has explored crucial aspects they address within their programme to prepare their contractors for the competitive world of business.